PROFILE

ANDREAS POHANCENIK
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Andreas is an Austrian typographic designer. In 2003 he moved to London, and received a Masters degree with distinction in communication design at Central St Martins College. Working as an independent designer in Vienna and London for 10 years, he set up Practice + Theory in 2008 to focus on typographic projects such as identities and exhibition design. Andreas is a member of the International Society of Typographic Designers [ISTD] and Design Austria [da]. In 2012 he established PRACTICE + THEORY Designbüro e.U. in Vienna and ran experimental typography workshops at the University of Applied Arts in Vienna/Klasse Kartak.

 

ELODIE GROSHAENY
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Elodie loves to create animations, visualisations, spots and websites. She is an excellent illustrator and ensures that we never run out of fun ideas in the studio.

We design concepts and content. Through our experimental approach and careful consideration we develop touch-points between people, brands and knowledge. We’d love to work with you to create an enhanced vision of your idea. We help you spot potentials and define positions that will enable you to grow and tell your story compellingly. We put attention to detail and love for typography in all our projects.
Areas of expertise include: Art Direction, Information Design, Corporate Identity, Brand Development, Typographic Design, Editorial Design, Retail and Exhibition Experience Design.
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Wir gestalten Konzepte und Inhalt. Durch unsere experimentelle und überlegte Herangehensweise entwickeln wir Berührungspunkte zwischen Menschen, Marken und Wissen. Wir freuen uns mit Ihnen an einer neuen Vision Ihrer Idee zu arbeiten. Wir helfen dabei Potenziale zu finden und Positionen zu bestimmen, die es Ihnen ermöglichen zu wachsen und Ihre Botschaft überzeugend zu vermitteln.
Unsere Arbeit umfaßt: Art Direktion, Informationsdesign, Corporate Identity, Markenentwicklung, Typografisches Design, Editorial Design, Schauraum- und Ausstellungs-Experience Design.
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Notre travail consiste à donner une forme aux concepts et aux contenus. À travers une approche expérimentale et réfléchie, nous développons des liaisons entre les Hommes, les marques et les savoirs. Nous nous réjouirions de travailler avec vous à l’élaboration de nouvelles visions et au développement de vos idées. Nous vous aidons à cerner votre potentiel et à définir les positions qui vous permettront de croître et de transmettre votre message.